Honestly as long as UC isn't in a power 5 conference they will have a hard time being taken seriously for football as they can't honestly say we have a chance to play for a national title every year. Putting talent aside for a second, a program like Ole Miss can say we got a chance to play for the national title every year. Their program is a big draw and brings in big donations and can bring in big recruits. Thus they can "compete" for a national title every year. Obviously when talent gets seperated year in and year out they aren't really in contention for the title most years. Now take UC, short of a fluke season like 2009 where they ran the table and almost snuck in to the title game, I don't think any of our fanbase or more importantly donors are delusional enough to think we can compete for the national title. And honestly that drive to be the best, to win the title, is what keeps fans rabid and has donors throwing insane bucks into a program. There's no saying that the next generation of fans won't support this school at a much higher level than we currently have. Success on the field/court will have everything to do with that. I do think football just leads itself to being big time more than basketball. Games are on weekends (at least they should be), tailgating is happening thus it's more of a party and a family/social thing. I think people are more apt to put their money in that than going to 20 basketball games during the winter, half the games are on school/work nights and you don't really do much other than go to the game then go home. O don't know if that answered any of your queries, just my thoughts on the matter.
Thanks for that.